Thu 31 Oct - Sat 2 Nov 2019

Why Consumer Brands Need to Focus on Gen Z, Now

Museum of Brands

16/11/2020 18:30 - 21:00

Michael Scantlebury, Founder and Creative Director of Impero, outlines how to win with Gen Z and future-proof your brand in the process. From the distinct behaviours and value systems of Gen Z, to how to engage with them on their own terms, on their own turf, Michael will explore how to win with the consumer of tomorrow – as well as the neuroscience that makes the under-25s so fundamental to the future of your brand. The Museum of Brands’ Professional Development Programme is generously supported by The Marketors’ Trust.

Event type
Event / Late opening / Workshop, club or activity / Course or class / Lecture, talk or reading
Age range
18+
Prices
Adult £26
Student £13
Event location

Museum of Brands
111-117 Lancaster Road Notting Hill
London
Greater London
W11 1QT

Why Consumer Brands Need to Focus on Gen Z, Now

Share this event

Help Museums at Night create more amazing events in your area...

Thu 31 Oct - Sat 2 Nov 2019